Casa Sanremo, the container of side events at the Festival, is gearing up for the 2022 edition.
In a general climate of uncertainty due to the increase in Covid-19 infections, Casa Sanremo is confirmed for the week of the singing festival, scheduled from 1 to 5 February: the inauguration is set for 30 January at 5pm.
For the 2022 edition, a representative from Apulia will also be present at Casa Sanremo: a number of Apulian municipalities, including Rutigliano, have joined the Confederation of retailers’ project “La terra di Bari in-canta a casa Sanremo”.
Casa Sanremo is the place where the world of entertainment, music and cinema come together; it is a place where artistic and musical initiatives are born, and where interviews, talk shows, press conferences, showcases, book presentations and award ceremonies, cooking shows and many other events will take place. A focus on the territories that will allow us to present our business in an international showcase, describing the typical features and culture that characterise our territory, narrating the beauty of the places, traditions and landscape heritage. Throughout the five days of the Sanremo festival, traditional products from our territory, including terracotta whistles, table grapes, citrus fruits, and much more, will be displayed and talked about at the Casa Sanremo area, thanks also to the collaboration of several local companies that have chosen to join in the project.
ORCHIDEA FRUTTA has seized this golden opportunity of national and international visibility and has joined in the project; a selection of seasonal fruit will cross the threshold of Casa Sanremo and sweeten the days of all the guests present: how can you resist the mix of delicious flavours and vitamin C guaranteed by juicy oranges and clementines specially selected for the Sanremo festival? We have enthusiastically shared this prestigious opportunity because of the enormous potential for media exposure that will be of benefit to our company in making our brand known nationally and internationally.
Sanremo is an important stage that our products, our territories and our local products deserve. We in fact live in a beautiful land, and it is to be hoped that everyone can get to know and admire it.
